Troubleshooting Email Deliverability

Solutions and recommendations to improve email deliver

  1. Using Proper Sender Address: When dealing with email deliverability, the sender's address plays a crucial role. For internal communications and contact form notifications on a WordPress site hosted by WPEngine, it's recommended to use the sender address "noreply@customer.wpengine.com". For instance, if your site's URL is "Vye.wpengine.com", use "noreply@Vye.wpengine.com" as the sender address. This step often resolves deliverability issues for the majority of customers on WPEngine.  Want to know where to find your wpengine.com URL?  Login to your /wp-admin and go to the WPEngine section.  See the screenshot below for assistance.



  2. Avoiding Confirmation Emails: Sending confirmation emails to users after submitting a contact form might seem courteous, but it can attract spammers and negatively impact deliverability. Instead, utilize a page notification to confirm successful form submission. This not only reduces the risk of abuse but also improves the legitimacy of your email communication.

  3. Additional Strategies for Improved Deliverability: Sometimes, a combination of solutions is required to ensure consistent email delivery. Consider these alternatives to further enhance deliverability:
    • Editing SPF Records: Although not always foolproof, adding your web server to the Sender Policy Framework (SPF) record can enhance email authentication and increase the likelihood of successful delivery.
    • Whitelisting at Email Hosting Provider: Request that your email hosting provider whitelist your sender domain or address. This step can help prevent emails from being flagged as spam by their filters.
    • Using a Third-Party Service: Services like mailchannels.com can help route your emails through reliable channels, enhancing deliverability. Setting up such services may take 1-3 hours, utilizing your account with the service provider.
    • SMTP Sending: If necessary, use a customer-supplied email account to send emails via Simple Mail Transfer Protocol (SMTP). This approach can provide more control over email delivery and may improve overall success rates.

Conclusion: Troubleshooting email deliverability is essential for maintaining effective communication through your WordPress site. By following the recommendations provided in this knowledge base article, you can address the most common issues related to internal communications and contact form notifications. Remember that a combination of these solutions might be required for optimal results. If you encounter persistent deliverability problems, consider seeking professional assistance to ensure your emails reach their intended recipients successfully.